Gift cards at Moeke: This is how they do it with Gifty

At Moeke, it’s all about hospitality. Whether you’re stopping by for a long lunch, a beer in the sun, or drinks with friends – Moeke makes you feel at home. But for years, Moeke didn’t offer one thing: gift cards. Strange, really, because guests regularly asked if they could gift someone a Moeke experience.
We started getting more and more requests from people wanting to buy a dinner gift card,” the Moeke team explains. “And honestly, we got it. A gift that gives someone a fun experience always works – and it’s much more personal than a bottle of wine from the supermarket.
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Before using Gifty, there was no system for gift cards. No cards at the bar, no printouts, nothing. And let’s be real – if you have to arrange it all manually, it just doesn’t happen. We found it hard to set something up ourselves. You’d have to keep track of which gift cards were sold, how long they’re valid, if they’ve been redeemed, etc. We simply didn’t have the time or tools for that.
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And with multiple Moeke locations, it became even more complex. We needed a system to manage gift cards across multiple locations. Who bought it where? Where is it redeemed?
Just, by “word of mouth” to business essential
That’s when Gifty came into the picture. No big sales pitch or flashy campaign – just good word of mouth. We heard from other business owners that they were happy with Gifty, so we took a look. What stood out to us were the features and the collaboration. It felt immediately right.
The switch was easy. And since then, things have changed at Moeke – not so much for the guests (they just buy a nice Moeke gift card via moeke.nl or in one of our locations), but especially behind the scenes. Everything became much simpler. The app is easy to use, even for our staff. Everyone knows how it works, nothing needs to be tracked manually, and the process runs smoothly – even between different locations.
And although we don’t use all the extra features or tools Gifty offers – the beauty is in how natural and simple it feels. It’s not about bells and whistles, but about how smoothly it runs. That’s what makes the difference.

Any problems? Hardly.
Sure, small things happen sometimes – like a card getting lost in the mail. “Thankfully that’s rare, but when it does happen, people want a quick solution. So we reach out to Gifty. That always goes fast and friendly.”
On average, we’re in touch about once a month. Sometimes to talk about a new location, sometimes about a lost card. It always goes well. We feel taken seriously, and the communication is personal. We really appreciate that.
When asked how accessible Gifty is, it’s an easy 5 out of 5. And their response time? Also top score. You just know someone’s there for you when you need them.
No wish list – just satisfaction
At the moment, Moeke doesn’t even have a wish list for new features – and that says a lot. We’re happy with how it works. It does exactly what it should. And if we ever need something extra, we know Gifty will think with us.
Would we recommend Gifty to other businesses? Absolutely. Not just for the system itself, but also because of the people behind it. The support is kind and helpful, and that matters. In the end, you want to work with a company you trust.

Gift cards that actually get used
What does Moeke love most about working with Gifty? That people can now really give a Moeke moment as a gift. And it happens often. Sometimes guests walk in and say they got a gift card and are visiting us for the first time. That’s great to hear.
So by now, the gift card has become a small but valuable part of Moeke’s hospitality – not with loud promotions, but as a nice little extra for people who want to give something special. We barely have to do anything ourselves, and our guests are happy. That’s a win-win for us.
And so Moeke simply keeps doing what they do best. With beers on the terrace, coffees in the morning sun, and gift cards for those who want to give that unique Moeke feeling.